College: Louisiana Delta Community College

Department: Marketing & Public Relations

Sub department: Marketing & Public Relations

Type of Appointment: Unclassified - Administrative/Staff

Duties and Responsibilities: 

Marketing & Communications
• Develop and execute comprehensive marketing, public relations, and media strategies aligned with the College’s goals and objectives. Collaborate with LCTCS PR/communications personnel as appropriate and/or directed by supervisor.
• Oversee the creation, implementation, and tracking of social media content across various platforms.
• Manage website updates and content to ensure consistent branding and messaging.
• Lead the development of College-wide publications, including brochures, newsletters, annual reports, recruitment materials, and press releases. Collaborate with LCTCS PR/communications personnel as appropriate and/or directed by supervisor.
• Proofread and edit College communications to ensure clarity, professionalism, and alignment with institutional messaging.
• Coordinate internal and external communication efforts, including media relations and public affairs initiatives. Collaborate with LCTCS PR/communications personnel as appropriate and/or directed by supervisor.
• Develop and maintain a library of multimedia assets, including photography and video content.
• Secure and oversee contractual services for advertising, graphic design, printing, photography, and media production. Collaborate with LCTCS PR/communications personnel as appropriate and/or directed by supervisor.
Community & Public Relations
• Serve as a liaison between LDCC and the broader community, fostering relationships with key stakeholders to strengthen the College’s public presence.
• Collaborate with internal departments to design and execute community outreach initiatives.
• Organize and direct media events, including press conferences, promotional activities, ribbon cuttings, and public forums. Collaborate with LCTCS PR/communications personnel as appropriate and/or directed by supervisor. .
• Develop and maintain press kits, fact sheets, and talking points for College leadership. Collaborate with LCTCS PR/communications personnel as appropriate and/or directed by supervisor.

Operational & Crisis Communications
• Assist in the development of crisis communication strategies and manage the College’s emergency notification system. Collaborate with LCTCS PR/communications personnel as appropriate and/or directed by supervisor.
• Work closely with College leadership to ensure consistency in messaging across all communications channels.
• Maintain up-to-date knowledge of industry trends, digital marketing innovations, and best practices in public relations and community engagement.
• Provide oversight for the marketing and communications budget, ensuring strategic allocation of resources. Collaborate with LCTCS PR/communications personnel as appropriate and/or directed by supervisor.

Required Education: 

• Bachelor’s degree in Public Relations, Marketing, Communications, Journalism, or a related field (Master’s degree preferred).
• Minimum of four years of experience in a marketing, communications, or public relations role, preferably in higher education or a related sector.
• Exceptional writing, editing, and proofreading skills, with strong attention to detail.
• Proficiency in Adobe Creative Suite, Canva, website management, and digital marketing platforms.
• Experience in media relations, social media strategy, and community outreach.
• Strong project management skills, with the ability to multitask and meet deadlines.
• Ability to work collaboratively and build relationships with internal and external stakeholders.
• Knowledge of crisis communication strategies and experience in emergency preparedness is a plus.
Other Requirements:
• Availability to attend evening and weekend events as needed.
• Ability to travel occasionally for networking, outreach, and professional development opportunities.
• Strong commitment to LDCC’s mission and values, with a passion for serving the community.

Benefits: As a member of the Louisiana Community and Technical College System, Louisiana Delta Community College has an attractive benefits package with a wide variety of benefit options. Benefits offered include retirement, multiple medical insurance options, supplemental insurances (dental, term life, disability, accident, vision, etc.), Tax Saver Flexible Benefits Plan (saves tax dollars on some child care and medical expenses), holidays (14 per year, typically includes longer break at Christmas), generous annual (vacation) and sick leave benefits and Employee Assistance Program. Specific benefits depend on job category, percent effort and length of employment.

Passing pre-employment criminal background screen is required as a condition of employment. Louisiana Delta Community College is an equal opportunity/equal access employer. Louisiana Delta Community College is a State As a Model Employer (SAME) agency that supports improved employment opportunities for individuals with disabilities.